Our morning “newspaper” continues its efforts to re-elect Senator Capito
Headlines are important. Frequently, it’s all that readers read.
Here’s the headline from The West Virginia Press Association:
U.S. Senators Capito, Manchin announce more than $7 Million in EDA Grants
Senators Manchin and Capito announce more than $7.9 million for workforce and . . .
Forget fairness, ethical journalism, and what the president has previously said -- Wheeling “newspapers” go all-in for Trump on immigration
The morning Wheeling Intelligencer carried the first half of this AP story:
Trump Vows He Will ‘Never Ever Back Down’ on Wall
As they often do with Trump articles from the Associated Press, the Intelligencer dropped half of the article. Here is the first paragraph that was dropped by the Intelligencer:
. . .
It all depends upon how you spin the headline
Reversing a January decision by local U.S. District Court Judge John Preston Bailey, a federal appeals court ruled yesterday that:
. . . . the type of suit brought by Murray Energy and a collection of affiliate companies was not authorized by Congress under the Clean Air Act, and thus the district court did not have jurisdiction . . .
The importance of the headline
There are number of studies that have concluded that a majority of news consumers don't read anything beyond the headline. For instance, the Center for Public Affairs Research and the American Press Institute tells us that:
roughly six in 10 people acknowledge that they have done . . .
Don't bother with the story -- just look at the picture and read the headline!
Here are the first two sentences of the AP report:
The State Department said Friday it can't find emails belonging to a former department employee who helped set up and maintain Hillary Clinton's private email server when she was secretary of state.
The department has found emails from Bryan Pagliano's . . .